Amazon's Prime Early Access sale kicks off at midnight tonight in the US and UK, which means it's almost go-time if you're looking to snap up some deals before the holiday season.
As with Prime Day proper, this new Amazon sale is a global shopping event running over days (11-12 October). We'll be live-blogging all the best deals here, and there are already some huge discounts on the Echo Dot and other Alexa devices to browse - so we've started early...
You'll need to be a Prime member to get your hands on most (but not all) of the best deals. But if you don't have Prime, you can still take part by signing up for a 30-day free Prime trial - just make sure you cancel it before the trial ends if you don't want to become a full Prime member.
So what are we expecting to see in the Prime Day 2.0 sale over the next few days? Alongside Amazon staples like its own brand devices, there are likely to be a host of excellent deals on laptops, TVs, headphones, home and kitchen appliances as Amazon looks to kick off Black Friday early... Here's what we've seen so far.
Prime Day in October sale: quick links
US: Prime Early Access sale - the best early deals
- Amazon devices: 50% off Echo Dot and Fire TV sticks
- Beauty: up to 60% off make-up, skincare, and fragrances
- Coffee makers: Keurig from $49 - half price
- Fashion: tops, tees, coats, and footwear from $4.50
- Headphones: Samsung Galaxy Buds Live - now $99.99
- Home: up to 70% off cordless vacs and home essentials
- Kindle: save 30% on Paperwhite and Oasis ereaders
- Kitchen: 25% off Instant Pot, air fryers and more
- Security: over $100 off Ring Video Doorbell bundles
- Smart home: Echo Show 5 for $34.99 - lowest price ever
- Tablets: all-new Fire 7 tablet for $44.99
- TVs: smart TVs from $99.99
- Vacuums: up to $200 off iRobot Roomba and Shark
UK: Prime Early Access sale - the best early deals
- Amazon devices: up to 60% off Echo Dot and Fire TV sticks
- Beauty: up to 50% off make-up, skin and hair care
- Coffee makers: Magimix Nespresso coffee maker at half price
- Fashion: tops, sneakers and jeans for under £50
- Headphones: up to 40% off many different kinds of Bluetooth headphones
- Home: up to 40% off cordless vacs and home essentials
- Kindle: save up to £40 on on Paperwhite and Oasis ereaders
- Kitchen: 30% off blenders, steamers, air fryers and more
- Smart home: Echo Show 4 for £19.99 - lowest price ever
- TVs: 20% off TV accessories and projectors
- Vacuums: up to £80 off iRobot Roomba and Shark
Amazon Prime Early Access sale starts at midnight
Hello avid deals hunters! We're kicking off our coverage of the Prime Day Early Access sale a little early today. The festivities proper will be landing at midnight tonight, so that's when you'll want to tune in if you're eager to bag a bargain. In the meantime, we've rounded up a couple of early deals to check out - all of which we expect won't be beaten once the sales proper begins tonight.
One early Prime deal to check out...
In the US? here's a quick listing that we've spotted that's a Prime-member's only deal. Basically, this is a Prime Day deal in all but name and one we don't expect to go any lower tomorrow.
Amazon Fire TV Cube: $119.99 $59.99 at Amazon
Save $50 - Here's a huge saving (and the lowest price yet) on the excellent Amazon Fire TV Cube. This is the brand's most premium streaming device and an absolutely great buy if you're a real home entertainment junkie. While small, this inconspicuous cube supports 4K, HDR10+, Dolby Vision, and Dolby Atmos, as well as all the usual streaming service platforms you'd expect.
So, the award for the first Prime Day deal goes to... the Fire TV Cube. While it's usually overlooked in favor of the smaller (and cheaper) Fire TV Sticks, we think the Cube is a fantastic choice - especially if you have a higher-end 4K TV.
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